Director or Associate Director of Admissions

Franklin Academy seeks a dynamic and relationship-driven Director/Associate Director of Admissions. The position will support student and family outreach efforts, steward prospective families through a highly personalized admission process, and support the next phase of strategic enrollment growth across our High School, Post Graduate, and Summer Programs. This is a pivotal moment in Franklin Academy’s trajectory. As the school advances into its next phase of growth, the Director/Associate Director of Admissions will help shape the narrative, strengthen market presence, and expand enrollment in ways that preserve mission integrity and community culture. Working closely with the Dean of Enrollment and Head of School, this leader will play a central role in building a sustainable, forward-looking enrollment strategy that positions Franklin Academy for long-term impact. This leader will play a central role in strengthening Franklin’s brand, expanding awareness, and advancing mission-aligned growth.

Key Responsibilities

Recruitment & Outreach

• Implement and support a strategic recruitment plan to expand enrollment across grades 8–PG and Summer Programming, contributing to institutional enrollment goals.
• Cultivate and maintain relationships with key external partners, including educational consultants, feeder schools, and referral professionals.
• Represent Franklin Academy at conferences, school fairs, and professional events as an emerging ambassador for the school’s mission and specialized program.

Admissions Data & Case Management

• Serve as the primary relationship manager for prospective families from initial inquiry through the application process, ensuring a responsive and mission-aligned admissions experience.
• Conduct thoughtful, family-centered interviews to assess student readiness, strengths, and areas of support within Franklin’s academic and residential model.
• Guide families through each stage of the application process with clarity, organization, and compassion.
• Maintain accurate applicant records and case documentation within the admissions database, ensuring completeness, timeliness, and confidentiality.
• Partner with academic, residential, and student support teams to evaluate applicant fit and readiness for successful enrollment.

Campus Tour & Visit Experience

• Design, coordinate, and conduct meaningful campus visit experiences that authentically reflect Franklin Academy’s culture, community, and student experience.
• Train and support student ambassadors during visits to ensure a welcoming, informed, and mission-aligned engagement with prospective families.
• Collaborate with faculty and staff to align visit experiences with prospective students’ interests, strengths, and areas of curiosity.

Enrollment Management & Reporting

• Collaborate closely with the Dean of Enrollment Management & Strategic Initiatives and Head of School to monitor inquiries, applications, yield, and retention metrics in support of enrollment goals.
• Maintain accurate, timely records in the student information system and generate regular enrollment and pipeline reports.
• Participate in the Financial Aid Committee, contributing applicant insights and supporting aid decisions aligned with enrollment strategy and mission fit.

Marketing & Brand Development

• Partner with Marketing and Communications to support admissions storytelling, digital outreach, and content development aligned with enrollment priorities.
• Contribute to messaging that clearly and authentically articulates Franklin Academy’s distinctive mission serving neurodivergent learners.
• Collaborate with the Head of School and Dean of Enrollment Management & Strategic Initiatives to strengthen Franklin’s regional and national visibility and reputation.